SmartFare: Personalized Flight Search & Booking Optimizer

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Find the best-value flights that actually meet your needs—not just the cheapest headline price.

Added Nov 14, 2025

3 signals

Travel Technology
Consumer Tools
Price Optimization
Opportunity Score
Opportunity: Medium (67%)
Evidence Strength
Vol: 60%
Urg: 75%
Spec: 85%
Market Analysis
medium
$ high
150M+ frequent US air travelers, 500M+ globally
The Problem

Travelers waste hours comparing flights across airlines and booking sites, often ending up with uncomfortable seats, inconvenient times, or hidden fees that negate savings. Families with specific needs (legroom, seat selection, timing) struggle even more, while frequent flyers can't efficiently leverage loyalty programs. Current comparison tools focus solely on price, ignoring the total value equation that includes comfort, convenience, and personal constraints.

Potential Solution

Detailed solution approach available for premium members.

Why Now?

Market timing analysis available for premium members.

(USA) How bad is Frontier?

Usually I fly Delta. I have flown nothing but Delta for the past 10 years. I'm looking up flights for an upcoming cruise we have booked. Delta is almost $1,000 for 2 people. Frontier, even at their highest level, is $280. It's enough of a difference that I'm willing to look elsewhere. So, realistically how bad is Frontier? DTW to TPA for anyone that needs to know, could I survive a 2.5 hour flight?

Added Nov 14, 2025
reddit
Why has EasyJet become so expensive - they aren’t a legacy carrier?

Just looking at flights back to Northern Ireland and back from London and can see that EasyJet is a fortune. I have noticed that their domestic flights are on par with flights to the continent and they are pricier than British airways. As a student (<5 years ago) I used to fly back and forth for £80 return on Easyjet. Now every single flight is £120+. Yeah they have the occasional £18.99 flight but it’s always at 6am. The actual reasonably timed flights are £120-£190 ONE WAY. I can get a one way flight on BA for £90. I have noticed this about easyJet and I do not understand what they think we’re paying a premium for? (I have just calculated I have spent £1,000 on short haul flights with easyJet in the last few months).

Added Nov 14, 2025
reddit
How do other families fly so often, is frugal flying just not for us? What tricks are we missing?

I want to see my family more often, but they are spread out all over the eastern U.S. My husband and I have a 5yo child. Whenever we fly, it costs at least $1200-$1500. (That’s not going to destinations like Miami, that’s goin to like MSP.) I feel like we know lots of families flying all the time but don’t understand how they financially swing that. My husband and I are both 6+ feet tall and my husband is a big guy, so things get painful if we aren’t in the extra legroom seats. Because we have such a young kid, we have to purchase in a way where we can pick our seats - we can’t get last minute assigned seats that would separate us. We used to have the Alaska card for BOGO flights yearly, but now we don’t live near an Alaska hub, and they don’t have nonstop flights to the destinations we want to go to. I’ve had a delta account for years but still don’t have enough miles to cover a single flight….how do people build up enough miles to use them all the time? I feel like I’m missing something with making air travel cheaper. Is it that most people are under 6 feet tall so they can deal with the cheap seats? Most people take shitty times like redeyes? Most people use things like Expedia where you don’t actually get assigned a seat?

How do other families fly so often, is frugal flying just not for us? What tricks are we missing?

I want to see my family more often, but they are spread out all over the eastern U.S. My husband and I have a 5yo child. Whenever we fly, it costs at least $1200-$1500. (That’s not going to destinations like Miami, that’s goin to like MSP.) I feel like we know lots of families flying all the time but don’t understand how they financially swing that. My husband and I are both 6+ feet tall and my husband is a big guy, so things get painful if we aren’t in the extra legroom seats. Because we have such a young kid, we have to purchase in a way where we can pick our seats - we can’t get last minute assigned seats that would separate us. We used to have the Alaska card for BOGO flights yearly, but now we don’t live near an Alaska hub, and they don’t have nonstop flights to the destinations we want to go to. I’ve had a delta account for years but still don’t have enough miles to cover a single flight….how do people build up enough miles to use them all the time? I feel like I’m missing something with making air travel cheaper. Is it that most people are under 6 feet tall so they can deal with the cheap seats? Most people take shitty times like redeyes? Most people use things like Expedia where you don’t actually get assigned a seat?

+4 more signals