Offer a fixed-scope Customer Evidence Ops Sprint for B2B^? software and digital health/product-led companies. The service collects existing feedback from calls, tickets, sales notes, beta users, analytics, and stakeholder interviews, then produces a ranked opportunity map, customer segments, evidence-backed roadmap inputs, and a lightweight VOC loop. The first version is a managed consulting/service package, with templates and repeatable workflows that can later become software-assisted.

AI and product-led competition are increasing pressure to ship faster without relying on internal opinions. Job ads show customer evidence work moving beyond research teams into product, engineering, success, and solutions roles, suggesting companies need an operating capability more than another generic dashboard.