Build a comparison product that takes a restaurant, delivery address, and basket, then shows the estimated payable total across supported delivery services and the restaurant's direct channel. Begin with a tightly scoped city and manual verification of popular restaurants, combining menu collection with checkout screenshots submitted by paid testers or users. Display item markups, mandatory fees, promotion conditions, and confidence timestamps separately.

The same complaint appears across multiple delivery brands and countries, indicating a category-wide pricing-transparency problem rather than one product defect. Increasingly layered fees and platform-specific promotions make the value of an independent comparison more visible.